Conversion Rate Optimization (CRO) Specialist

We are looking for a CRO Specialist to analyze user behavior, identify bottlenecks, and improve conversion across landing pages, funnels, and campaigns. You will work closely with marketing, design, and performance teams to turn insights into measurable growth.

Role Overview:
As a CRO Specialist, you will focus on improving how users move through funnels and where conversions are lost. Your role is to identify friction points, test hypotheses, and implement changes that directly impact revenue.

You will not only analyze performance, but also define how pages, creatives, and flows should be structured to convert more effectively.

Key Responsibilities:

Analyze user behavior across landing pages, funnels, and campaigns
Identify drop-off points and conversion bottlenecks
Design and run A/B tests for pages, creatives, and flows
Work with designers and marketers to improve UX and messaging
Use data to validate hypotheses and guide decisions
Optimize conversion rates across paid and organic traffic
Build a structured approach to continuous testing and improvement

What We Expect:

2+ years of experience in CRO, performance marketing, or analytics
Strong understanding of funnels, user behavior, and conversion principles
Experience with A/B testing tools and analytics platforms
Ability to connect data with practical improvements
Analytical thinking and attention to detail
Clear communication and cross-team collaboration

Nice to Have:

Experience with landing page builders or CMS platforms
Understanding of UX/UI principles
Background in paid acquisition or growth marketing
Familiarity with tools like Google Analytics, Hotjar, or similar

What You’ll Get:

Direct impact on revenue and marketing performance
Work on real funnels, not abstract reports
Collaboration with performance, creative, and product teams
Opportunity to build and scale testing systems

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